Google Business Profile Growth – Case Study

Over a five-month period (October 2025 – February 2026), the Google Business Profile achieved significant visibility and engagement growth through local SEO optimization and profile management.

The profile reached 14,851 views, showing strong local search visibility across both Google Search and Google Maps.

Most traffic came from mobile users, with 48% from Google Search mobile (7,114 views) and 39% from Google Maps mobile (5,723 views), indicating strong performance in local and on-the-go searches.

Desktop searches also contributed additional exposure with over 2,000 views combined.

The profile generated 1,973 user interactions, representing a 62.7% increase compared to the previous year. These interactions include calls, direction requests, and other engagement actions from potential customers.

Search visibility was driven by high-intent keywords such as “AutoCAD,” “CAD,” “AutoCAD classes near me,” and “AutoCAD course.” These search terms helped the business appear in relevant local results, bringing targeted users actively looking for training services.

This performance demonstrates the effectiveness of local SEO optimization, keyword targeting, and Google Business Profile management in improving visibility, engagement, and customer acquisition.